Mad Men will make its long awaited return on Sunday, March 25th, but is currently under fire from critics due to some historical inaccuracy. Show creator Matthew Weiner has pulled Dusty Springfield‘s 1967 hit “The Look of Love” from the show’s season five premiere because the events of the show took place six months prior to the song’s release.
As reported by Rolling Stone, Weiner responded to television critics in a statement saying, “We have replaced this song with one more suited to the time period and you, along with our audience, will hear it for the first time during our March 25th broadcast.”
The magazine notes that the wildly popular AMC series generally uses music suitable for the time frame of the show, typically from the 1960s or earlier. One notable instance where this wasn’t the case was during an episode called “Maidenform,” when Louisville rockers My Morning Jacket had their 2005 track “The Infanta” featured during a montage.
“Although we take license for artistic purposes with the end-title music, we never want the source music to break from the time period we are trying to recreate,” Weiner continued. “As someone who has a deep appreciation for details, I want to thank you for bringing this to our attention.”